Influence cartography

Who's lobbying, and where their voice lands

Unions, think tanks, industry bodies and advocacy groups — the organisations that push agendas through channels they don't own. Each profile maps the people who speak for the group and the talk-radio, podcast and commentary channels where they're heard. Methodology →

Coverage note. The “earned” reach shown here — who appears for a group, and where — is detected automatically from show metadata and is under review. Treat it as indicative, not exhaustive: an absence means we haven't surfaced an appearance, not that none happened.

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All Union Advocacy group Think tank Industry body Campaign Professional body

Industry body — amplification

How far each group’s owned messaging (press releases) reaches earned channels. Pickups counts curated, reviewed earned media across radio, press & commentary — a rep quoted or featured, or the group cited by name. Reach is a separate, auto-tracked count of social-media mentions: a rough reach proxy, kept out of Pickups because it’s noisier and unreviewed. Ranked by carried — issues a group pushes in its own releases that also surface in earned coverage; Led is the subset where the release came before that coverage (the closest thing to an agenda-setting signal).

Carried is co-occurrence, not proof of cause — the news cycle drives both. Treat it as amplification, not “success”; conservative (exact-topic match) and windowed to the last 12 months.

Group	Lean	Releases	Pickups	Channels	Reach	Carried	Led
BusinessNZ Industry body	Centre-right	15	14	7	4	1	1
Federated Farmers Industry body	Centre-right	0	38	16	6	0	—
Retail NZ Industry body	Centre-right	0	13	7	4	0	—
Financial Services Council NZ Industry body	Centre-right	9	2	2	—	0	—