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Industry body · #46417

Retail NZ

Centre-right · advocacy_ngo
Industry body Centre-right
Press releases
130 owned
People
2 surfaced
Appearances
8 featured
Citations
16 named
Channels
10 reached
Social reach
15 mentions

Amplification

owned → earned
Carried
28 of 387 topics
Agenda-setting
4 led on air
Penetration
7% of agenda
On-message
33% of airtime

Of the 387 topics this group pushed in its own releases, 28 also surfaced in earned coverage—and it pushed 4 of those before that coverage. Co-occurrence isn’t proof the group caused the coverage; the match is a conservative exact-topic one over the last 12 months.

01 Agenda

owned + earned · last 12 months

What this group pushes, and where. Each topic is fused across its own press releases (owned) and its people’s appearances across radio, press & commentary (earned) — a topic carried in both is a frame taken from their words into the wider coverage. Framing is in their own words where available.

Year-On-Year Retail Decline
15 mentions critical
Owned · 15

deepening concern for consumer spending

Retail Sector Confidence
12 mentions neutral-explainer
Owned · 12

mixed, with growing uncertainty and resilience

Retail Staff Safety
12 mentions supportive
Owned · 12

real and pressing but misattributed to individuals

Post-Pandemic Retail Resilience
11 mentions neutral-explainer
Owned · 11

cautious optimism amid ongoing challenges

Business And Consumer Confidence
10 mentions critical
Owned · 10

resilient despite pandemic pressures

Consumer Confidence Decline
10 mentions critical
Owned · 9 Earned · 1

growing uncertainty about business survival

Organised Retail Crime Prevention
8 mentions supportive
Owned · 8

combination of tools for holistic safety

Consumer Spending Cuts
7 mentions neutral-explainer
Owned · 7

direct impact of rising interest rates on spending

Consumer Spending Shifts
7 mentions neutral-explainer
Owned · 6 Earned · 1

shift toward eating out amid price pressures

Mobile Surcharge Ban
7 mentions critical
Owned · 7

critical for market fairness

Black Friday Sales Pressure
6 mentions supportive
Owned · 6

urgent need for consumer confidence in key sales periods

Durables And Apparel Spending Drop
6 mentions neutral-explainer
Owned · 6

fourth consecutive monthly drop

02 In their own words

owned · 130 releases
Coverage note. The channels and people below are the earned layer — detected automatically across radio, press, commentary and social and under review. Indicative, not a complete record: an absence means we haven’t surfaced an appearance, not that none happened.

03 Channels reached earned

earned media

How often this group’s people appear on each channel over time — a concentration on one outlet signals closeness. 35% of the 17 appearances land on news · rnz.

04 People earned

1 who have featured · tap to expand
  • Carolyn Young
    chief executive · 8 sources
    Jul 2026