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Influence cartography

Who's lobbying, and where their voice lands

Unions, think tanks, industry bodies and advocacy groups — the organisations that push agendas through channels they don't own. Each profile maps the people who speak for the group and the talk-radio, podcast and commentary channels where they're heard. Methodology →

Coverage note. The “earned” reach shown here — who appears for a group, and where — is detected automatically from show metadata and is under review. Treat it as indicative, not exhaustive: an absence means we haven't surfaced an appearance, not that none happened.

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Amplification scoreboard

How far each group’s owned messaging (press releases) reaches earned channels. Pickups counts curated, reviewed earned media across radio, press & commentary — a rep quoted or featured, or the group cited by name. Reach is a separate, auto-tracked count of social-media mentions: a rough reach proxy, kept out of Pickups because it’s noisier and unreviewed. Ranked by carried — issues a group pushes in its own releases that also surface in earned coverage; Led is the subset where the release came before that coverage (the closest thing to an agenda-setting signal).

Carried is co-occurrence, not proof of cause — the news cycle drives both. Treat it as amplification, not “success”; conservative (exact-topic match) and windowed to the last 12 months.

Group Lean Releases Pickups Channels Reach Carried Led
New Zealand Taxpayers' Union Atlas
Advocacy group
Right 90 46 17 64 33 18
The New Zealand Initiative Atlas
Think tank
Right 23 57 18 32 18 5
Maxim Institute Atlas
Think tank
Right 13 6 1 0