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What the picker changes
  • Top topics digest — the cards score the selected period against the prior 4 weeks.
  • 12-week heatmap & outlet matrix — show the 12 weeks ending at the selected week (they slide back with the picker, they aren’t a fixed snapshot).
  • Per-topic volume / alias drift — same 12-week trailing window, anchored on the selected period.
  • Coverage gap quadrant — scores the selected period against the 12 weeks before it (not including it).
  • Anomaly cards — only show alerts the detector fired during the selected period. Quiet weeks legitimately show none.
What stays as-is
  • Outlet orientation strip / lean colours — context-only, drawn from the last 12 weeks of activity regardless.
  • Co-occurrence graph — recent-activity anchored, not picker-driven.
  • Source & topic profiles — all-time data for the topic; the picker doesn’t affect them.
Rolling 7 days is a sliding live window for “current vibes”; switch to Weekly to compare specific weeks side-by-side.
Weekly Rolling 7 days
live window
Topic · social

Political Campaign Slogans

28 posts · 1,677 engagement · first seen 27 Jun 2026 · last seen 15 Oct 2026

Political campaign slogans are brief, memorable phrases used by parties and candidates to convey their message during elections, often analysed for their hidden meanings, rhetorical appeals, and how they compare across parties.

Stance breakdown

How the per-edge framings classify across 24 classified edges. Each framing is labelled by a small AI stance classifier; see the methodology page for details.

13%
67%
17%
Supportive 3 Critical 16 Neutral / explainer 1 Mocking 4

Sentiment breakdown

Whole-post emotional valence across 24 classified posts that reference this topic. Distinct from stance: a post can be supportive of the topic and still negative in tone (an angry supporter) — the two together capture the texture short-form posts compress into very few words.

13%
25%
63%
Positive 3 Neutral 6 Negative 15

Platform mix

Where the conversation is happening. Engagement is volume-weighted (likes + 2×shares + 3×replies); a small number of high-impact posts can outrank a high-volume but low-engagement platform.

  • facebook
    3 posts · 999 engagement
    999
  • reddit
    4 posts · 432 engagement
    432
  • youtube
    15 posts · 231 engagement
    231
  • twitter
    2 posts · 3 engagement
    3

Top posts by engagement

The most-engaged posts referencing this topic. Engagement is likes + 2×shares + 3×replies; the order matches the digest ranking on /social.