the NFL's strategy of transforming the game into a multi-sensory, community-based festival including music, flyovers, and themed activities
Up to 12 framings across outlets and orientations — each a short phrase the extractor generated to characterise the piece's editorial angle (not a quote). Filter by lean to see how each bloc is spinning the story; click through to read the original.
the game as a cultural event beyond sports competition
Melbourne reckons it’s the sporting capital of the world. The NFL put that to the testStacked weekly counts; colour by editorial lean. Stuff and The Spinoff lean centre-left, NZ Herald centre-right, others centre.
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