What the picker changes

Top topics digest — the cards score the selected period against the prior 4 weeks.
12-week heatmap & outlet matrix — show the 12 weeks ending at the selected week (they slide back with the picker, they aren’t a fixed snapshot).
Per-topic volume / alias drift — same 12-week trailing window, anchored on the selected period.
Coverage gap quadrant — scores the selected period against the 12 weeks before it (not including it).
Anomaly cards — only show alerts the detector fired during the selected period. Quiet weeks legitimately show none.

What stays as-is

Outlet orientation strip / lean colours — context-only, drawn from the last 12 weeks of activity regardless.
Co-occurrence graph — recent-activity anchored, not picker-driven.
Source & topic profiles — all-time data for the topic; the picker doesn’t affect them.

Rolling 7 days is a sliding live window for “current vibes”; switch to Weekly to compare specific weeks side-by-side.

Weekly Rolling 7 days

live window

Topic

Trust In Building Products

1 items · 1 aliases · peaked week of 13 Sep 2026 · first seen 15 Sep 2026

the belief that products perform as advertised, underpinned by independent research and testing

Sample framings

Up to 12 framings across outlets and orientations — each a short phrase the extractor generated to characterise the piece's editorial angle (not a quote). Filter by lean to see how each bloc is spinning the story; click through to read the original.

rnz-the-detail Centre

foundation of industry credibility

Decades of building industry research at risk

14 Sep

Volume by source orientation Methodology →

Stacked weekly counts; colour by lean. “n/a” covers government and iwi-Māori sources where lean isn't applicable.

Alias drift

How this topic has been named, week by week. A new alias winning out is usually a framing shift.

Free account Watch this topic with a free account — get alerted when framing shifts, when an MP adopts new language, or when discourse and press diverge. Create a free account Log in

Heard on radio

Verbatim segments from politicians speaking on podcasts and radio shows about this topic. Sourced via the voice-reference library — each speaker has been confirmed manually from their voice clip. Click play to stream the original audio from the publisher, pre-seeked to the moment the quote starts.

Sharon Brettkelly The Detail (RNZ) Decades of building industry research at risk 14 Sep · 20s

And that you can trust to do the job, it says on the label. It's all happening at the Building Research Association's testing facility. Continuing work brands started in 1969. …

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