Kathmandu is launching a new autumn-winter collection using certified regenerative merino wool from Zentera Wool Company, marking a shift toward sustainable, traceable, and farm-supported sourcing in its outdoor apparel line.
How the framings classify across 3 articles. Each framing is labelled by a small AI stance classifier; see the methodology page for details.
Up to 12 framings across outlets and orientations — each a short phrase the extractor generated to characterise the piece's editorial angle (not a quote). Filter by lean to see how each bloc is spinning the story; click through to read the original.
national sourcing goals for strong-wool production
\\ \\ 9 Sep 2026Todd McClay\\ \\ **Sleep science project tests wool performance** \\ \\ Sleep science project tests wool performance The Government is supporting the world’s first clinical sleep trial testing how New Zealand strong-wool bedding performs against synthetic alternatives,\\ \\ Read morenational sourcing to meet future production targets
Sleep science project tests wool performanceStacked weekly counts; colour by lean. “n/a” covers government and iwi-Māori sources where lean isn't applicable.
How this topic has been named, week by week. A new alias winning out is usually a framing shift.
Social-media signal on the same topic, drawn from the social lens. Engagement is likes + 2×shares + 3×replies, the same weighting used across the digest cards. View on /social →
Spotted something wrong on this page? Report a correction.
