Groundswell NZ
β Amplification
owned → earnedOf the 54 topics this group pushed in its own releases, 1 also surfaced in earned coverage—and it pushed 0 of those before that coverage. Co-occurrence isn’t proof the group caused the coverage; the match is a conservative exact-topic one over the last 12 months.
01 Agenda
owned + earned · last 12 monthsWhat this group pushes, and where. Each topic is fused across its own press releases (owned) and its people’s appearances across radio, press & commentary (earned) — a topic carried in both is a frame taken from their words into the wider coverage. Framing is in their own words where available.
courts overreach into climate science
pretext for mandatory environmental regulation
costly, unaffordable mandates shifted to homeowners
a scientifically flawed approach to rural emissions
a promising but impractical legal foundation
bolus and vaccine tech could cut emissions by up to 30%
threatened rural heritage, erosion of agricultural practice
02 In their own words
owned · 11 releases- 3 Sep
- 3 Sep
- 28 Apr
-
28 Aprgroundswell
- 28 Apr
- 28 Apr
- 28 Apr
- 28 Apr
03 Channels reached earned
earned media-
2×news · cited